Retailer Success Stories: How Two Friends Turned a Creative Hobby into a Successful Retail Business | Episode 149

Show Notes:

As a retail coach, I often get asked my thoughts on going into business with friends and honestly, I have seen it succeed and I’ve seen it go sideways. Today, we are going to share a great success story of a retail partnership. Meet Retailer Inner Circle members Susan Mocker and Devon Cretella, owners of Extending Grace, a home decor shop in Hubbard, Ohio. They are sharing partnership advice and what worked for them and how two friends turned a shared creative hobby into a successful retail business partnership.

What Has Worked in Business for Susan and Devon

  1. They are business partners whose skill sets compliment each other. Susan is great at social media and “front end” tasks while Devon takes on more behind-the-scenes tasks.
  2. Susan and Devon trust each other’s decision making. They started their business with a shared belief that both of their intentions are good and that they are always working toward the same end goal. 
  3. Neither is afraid to speak up when something isn’t working and both are willing to try new things.
  4. Every year, they get away from their shop for an annual planning retreat. They plan Extending Grace’s year with intention away from home and their shop to avoid distractions.

“Plan it, but write it in pencil because business is flexible.”

  1. They have an intense focus on building and collaborating with their community. In the episode, you will hear them explain their incredible success with their own workshops, the online platform “CommentSold,” and bringing in outside teachers to host workshops in their store (for free!).
  2. Both Susan and Devon knew when the time was right to start their business and how to balance life with work. (HINT: It wasn’t the first time the idea came to them!)

Advice for Friends Who Want to Go into Business Together

  1. Put everything in writing.
  2. Try working together first: learn how the other person operates and be sure your styles compliment each other.
  3. Picture the partnership as a marriage: Can you move together in the same direction toward the same goal?
  4. Be willing to make adjustments when things aren’t working and shifts when things are working very well.
  5. Don’t be afraid to ask for advice from people/mentors you trust.

 

Listen on:  Apple Podcasts |Spotify | Radio Republic | YouTube | PlayerFM | Stitcher | iHeartRadio

Retailer Success Stories: How Two Friends Turned a Creative Hobby into a Successful Retail Business Episode 149 Creative Shop Talk Podcast Wendy Batten
  • Pinterest
  • Facebook

About Susan and Devon:

Susan Mocker and Devon Cretella are the co-owners of Extending Grace in Hubbard, Ohio.

Friends since the 90’s, we opened the store in 2016. Both of us love all things vintage & creative, and our store reflects that.

Customers experience a home décor shop with a focus on antiques, vintage, DIY and the work of local artists and collectors.

We love hanging out with our customers and neighbors during workshops, events, and community projects.

You can find them on Instagram, Facebook, and on their CommentSold Webstore.

Don’t forget to leave a review or star rating!

Resources Mentioned:

Retailer’s Inner Circle
Level Up Mastermind
My signature course: Retail Made Simple

Related podcasts we think you’d like:

Episode 132 – Retailer Success Series: Community Marketing Strategies with Millie Blackwell
Episode 133 – Community, Culture, and CEO Mindset with Amy Cseh
Episode 122 – CEO Mindset and Community with Sylvia Davis

More Support from Wendy:

Retailer’s Inner Circle – Join Wendy inside the best retailer’s community

Wendy’s FREE Resources for shop owners 

Hang out and connect with Wendy on IG 

More ways to connect  with Wendy  

Retail Made Simple – Wendy’s on demand course for shop owners wanting more from their business

WELCOME

Hi there! I'm Wendy Batten, and I'm obsessed with helping independent shop owners like you achieve success.

With over 20 years of experience as a small business owner, I've owned several retail businesses along the way including a cafe, two retail shops, and a studio (and even a tae kwon do studio), learning first-hand the art of juggling all the balls.

I now dedicate my time to coaching hundred of retailers all around the world, sharing my expertise to help them organize their businesses and maximize profits, paychecks, and JOY in their day-to-day lives.

I created the support, programs, and community that I wish I'd had.

Whether you've been in business for years or are just starting out with your brick-and-mortar venture, you've come to the right place.

If you're serious about your business and ready to stop winging it, I'm here to inspire and guide you toward success.

I'm so happy you're here, and I can't wait to support you on your journey to thriving in the world of retail!

SEARCH THIS SITE

FREE DOWNLOADS

Subscribe Now

Subscribe to Creative Shop Talk so you never miss an episode covering the topics most important to creative retailers.

Share Some Love

Click here to review, select “Ratings and Reviews” and “Write a Review”. I may highlight you on an upcoming episode. Make sure you leave your business name, Instagram handle and location so I can give your shop a shoutout. 

Keep on listening …
Coffee Break Chat: Be a Big Deal! | Episode 214

Coffee Break Chat: Be a Big Deal! | Episode 214

Creative Shop Talk Podcast Episode 214 | Coffee Break Chat: Be a Big Deal! With Retail Coach Wendy Batten Listen on:  Apple Podcasts |Spotify | Radio Republic | YouTube | PlayerFM | Stitcher | iHeartRadio In This Episode:  Let’s have a coffee chat around being a big...

read more
Five Areas Retailers Should Focus On in Q3 | Episode 213

Five Areas Retailers Should Focus On in Q3 | Episode 213

Creative Shop Talk Podcast Episode 213 | Five Areas Retailers Should Focus on in Q3 With Retail Coach Wendy Batten Listen on:  Apple Podcasts |Spotify | Radio Republic | YouTube | PlayerFM | Stitcher | iHeartRadio In This Episode:  If your retail shop is in an area...

read more

Join the Conversation!

Thousands of independent shop owners have signed up to receive Wendy’s latest industry news and business help delivered straight to your inbox! Join us!

Weekly emails with news your business needs.

Pin It on Pinterest