In Their Shop: Meet Royce Hunt

In Their Shop: Meet Royce Hunt

In Their Shop series highlights inspiring and successful members of the Retailer Inner Circle in their beautiful shops!

Here we find out how they work, some behind the scenes, and they’ll share some of their secrets and best tips with us.

 

Meet Royce!

 

Tell us about your business – How did you become a shop owner and what type of products/services do you offer?

Roycycled Treasures is a family business and my mission is to empower creation in everyone.

Our brand’s culture is one of inclusion, inspiration, and encouragement. We recognize the power of creation, and encourage people from all walks of life to experience the quality it can bring to their lives.

I wholesale Roycycled Decoupage Paper, I sell creative supplies, and teach online courses.

 

Share a bit of your business journey! What did you do before you opened a shop and why did you open your business?

When I began my journey as a creative businesswoman in 2012, it was with paper machè. I use to design, build and sell paper machè deer heads that I shipped all over the world through ETSY. Ultimately that business model was not sustainable, but I learned so much. Even our failures can be stepping stones to the greater things the Lord has planned for us. It was through this business that I began to experiment with decoupage. I couldn’t find what I wanted anywhere, so I figured out a way to create it myself.

After a while, my friends began requesting designs that fit their esthetic, so I would create them. I recognized the opportunities of the product, so I began to offer it. The response I received was almost overwhelming. After selling for a couple of years, I began getting messages from businesses that wanted to carry my product. Through divine intervention and appointed relationship building, I figured out a way to make it happen.

I took my first wholesale order in September of 2019, and the rest is history. Today I have over 250 retailers who carry Roycycled Decoupage Paper in the US, Canada, Australia, Germany, France, New Zealand, and the UK. Honestly, it is still a little unreal for me. But every day I wake up grateful for all of it.

 

Any struggles or lessons learned along the way? How do you overcome them?

So many!!

Often we work to get “everything together” before we begin walking in our gift. One of the most important lessons I’ve learned in my journey is to start where you are with what you have, and figure things out along the way. The biggest thing I’ve learned this year is the importance of building a solid team to help you move forward.

 

Brag a little about your business, what are you most proud of?

I am the most proud of the fact that I am able to support so many small businesses with my business. Although I sell craft supplies, I believe the work I do bring joy into the hearts of my customers.

 

Can you tell us what your thoughts are on being a member of the Retailer’s Inner Circle?

I am a creative through and through. Being in the inner circle forces me to really see my business as a business. To do the hard boring stuff that it takes to keep my business moving forward. Taking time out to see my business as a CEO really enables me to see the bigger picture. To plan for the future.

Not just dream, but to really plan based on the data I collect from my business on a regular basis.

 

What are you most excited about coming up for you and your business?

I have finally begun building my platform to host my online trainings, and I’ve already recorded two full courses. I’m super excited about expanding the e-training arm of my business.

10 ways to stay creative or interested in your business:

  1. Focus on serving my customers and reminding myself to be grateful for them
  2. Looking back on my journey to see how far I’ve come
  3. Stepping away and focusing on family
  4. Taking time to create just for me
  5. Actively participating in my business groups and masterminds
  6. Delegating where I can
  7. Asking for help when I need it
  8. Staying connected and involved in my community
  9. Traveling to connect with other creatives
  10. Maintaining a heart of gratitude.

 

Wendy would love to thank Royce for her involvement in the Retailer’s Inner Circle and for sharing so much in this blog post! To learn more about Royce and her beautiful treasures, please visit the following:

Royce Hunt

Website | Facebook | Instagram | YouTube

To join Royce and other profitable and awesome shop owners, join the Retailer’s Inner Circle here.

Foot Traffic Made Simple

My most popular mini-training!

In this 90-minute training and walk away with a simple way to complete a full month of marketing planned out and a repeatable, easy marketing framework to follow.

Then sit back and watch your customers walk in your door smiling!

In Their Shop: Meet Louise McManus

In Their Shop: Meet Louise McManus

In Their Shop series highlights inspiring and successful members of the Retailer Inner Circle in their beautiful shops!

Here we find out how they work, some behind the scenes, and they’ll share some of their secrets and best tips with us.

 

Tell us about your business – How did you become a shop owner and what type of products/services do you offer?

I’m located in Upstate NY (just north of Albany), in the original general store building for our little Erie Canal hamlet of Vischer Ferry. Close to everything, but with a “middle of nowhere” feel.

I backed into becoming a shop owner by buying the historic home right next door to the general store building. The general store was in dire need of a renovation and a new business (it had been operating as a tack shop). Long story short, we bought the building with some partners and did a 3-year renovation, after which I opened my business. We are a modern general store and cafe offering homemade baked goods, espresso drinks, breakfast, and lunch. The retail items are mostly gift items, stationery, greeting cards, candles, and more, with a focus on local makers where possible, and with some vintage items mixed in.

Our customers are a mix of locals and “fans” who make a visit to us a part of their weekly routine. We also get newbies every week who have found us primarily through word of mouth. We offer our outside space for private events and have several big public events throughout the year such as concerts, antique shows, and art shows. We’ll be celebrating our 6 year anniversary this December!

 

 

Share a bit of your business journey! What did you do before you opened a shop and why did you open your business?

I helped manage a bridal salon for about ten years prior to opening the store. I also designed jewelry, with bridal jewelry being my primary focus. That was my only retail experience, and I had zero cafe experience.

I’ve always been a creative person, and now I can express my creativity through our product mix and merchandising.

 

Any struggles or lessons learned along the way? How do you overcome them?

Yes.

I started with a business partner. It didn’t work out (I bought her out 7 months after opening), and that was a very difficult situation. The lesson learned is that I have the power to handle doing this on my own. Since I didn’t have any cafe experience, I thought I needed to bring in someone who did, despite some red flags early on. I should have trusted my gut, which I now do with all business decisions.

What I’ve learned is that I have a strong inner compass for running my business. I am the CEO, and that while lots of random people like to give their two cents about things we “should” be doing, I have actually done a really good job steering this ship, and will continue to do so on my terms. It’s very gratifying to be the sole decision-maker!

Trust yourself!




Brag a little about your business, what are you most proud of?

I’m most proud of the sense of community we have built. Our customers are so loyal, and many friendships have been forged at our store. Our store is the heart of this little hamlet, but people also come long distances to visit us because we provide an experience that is so much nicer than the chain stores and restaurants!

We have book clubs, knitting groups, and more that meet here. We had an engagement happen here 2 years ago, and their wedding will take place here in September. I’m also proud of my staff – we’re like family (some of us actually are!). We have a strong bond, and most of my employees stay here until they have to leave due to a move or college graduation.

 

Can you tell us what your thoughts are on being a member of the Retailer’s Inner Circle?

I love being a member – it has definitely helped me with the CEO mindset, and to focus on big picture goals. Since joining I’ve really taken the business to the next level. I’ve staffed way up, which frees me to do more long-term planning. I used to feel like I had to be behind the counter every hour that we’re open, but I’ve become more comfortable letting staff handle things. When I’m not there, they do a better job of stepping up and managing, so it’s a win-win.

I’ve also become more comfortable looking at the numbers and setting financial goals. I’ve watched every workshop and master class. I never had the opportunity to speak to other owners of businesses like mine before joining the Inner Circle. I figured most things out along the way, but wish I had discovered a resource like this sooner. However, I’m still learning so much as I go and continue to do so all the time.

 

What are you most excited about coming up for you and your business?

I’m excited for what will be our biggest holiday season ever! Last year we dealt with Covid, which impacted our holiday sales, plus we were forced to shut down the week and a half right before Christmas because a staff member had been diagnosed with it. Even so, our numbers were way up over previous years.

This year we are more prepared than ever and excited about people returning to in-person shopping (fingers crossed). I’m ahead of schedule with my holiday ordering, so I’m feeling confident that, even though I expect to be crazy busy, we will be able to manage it with as little stress as possible, due to all the advance planning.

5 retailers you love to follow who inspire you:

John Derian
Cutter Brooks
ABC Carpet and Home
Anthropologie
Maman

 

Wendy would love to thank Louise for her involvement in this blog post! To learn more about Louise and her beautiful shop, please visit the following:

Louise McManus

Website | Facebook | Instagram |

To join Louise and other profitable and awesome shop owners, join the Retailer’s Inner Circle here.

Foot Traffic Made Simple

My most popular mini-training!

In this 90-minute training and walk away with a simple way to complete a full month of marketing planned out and a repeatable, easy marketing framework to follow.

Then sit back and watch your customers walk in your door smiling!

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