Retailer’s Roundtable – November 2022

Retailer’s Roundtable – November 2022

We had a great roundtable session this month. It’s always so nice to connect with everyone face to face. For those who missed it here is the replay.

1:00 – Email template reminder!
2:45 – Holiday Cocktail/Coffee hour in the Inner circle.
3:45 – Strategies for Holiday Drawings/Door Prizes
13:00 Approach to Black Friday to encourage shopping local.
21:00 What are you doing now to get your customer back in January?
29:00 Promoting passion projects – now is the time for you.
32:00 Event planning into 2023
40:00 Signage matters reminder – Holiday hours/QR codes
49:00 Code word Gingerbread!
52:00 Ah Ha moments and takeaways.

Retailer’s Roundtable – November 2022

Retailer’s Roundtable – October 2022

Thank you to everyone who joined us for our monthly Roundtable Discussions. I always enjoy seeing each of you and having the chance to plan and strategize. For those of you who could not join in on our October Roundtable, here is the replay.

2:15 – Random Acts of Marketing

4:45 – Average Order Value/Conversion Rate

7:30 – Emails and Community Building

11:00 – Look where the puck is going!

15:30 – Scavenger Hunts

18:00 – Check your Promotional Calendars

24:00 – Cash flow/inventory

31:00 – Corporate Holiday Shopping

37:00 – Gifts certificates the lowdown

51:00 – Breaking down your numbers

55:00 – Commit to a Marketing strategy

Retailer’s Roundtable – November 2022

Retailer’s Roundtable – April 2022

Here is the link to the replay from our April 19th Monthly Retailer’s Roundtable and a few time stamps for quick access to topics.ย  ๐Ÿ˜Š

4:30 – Destination Stores Programs
6:00 – Community grants to improve websites
10:45 -Budgeting for Government loan repayments
13:00 – Leasing agreements the good the bad and the ugly
20:00 – Mother’s Day Sales Promos/Workshops
27:45 – How to encourage customers to come back
28:25 – Increasing your Average Order Value
35:20 – Who are your ideal customers and how to make them smile
50:00 – Importance of price increases to our margins
52:00 – Expanding your Marketing reach
Retailer’s Roundtable – November 2022

Retailer’s Roundtable – February 2022

Lots of great questions and discussions from our February 15th roundtable – thank you ๐Ÿ™Œ

What was 1 useful, valuable, or helpful thing you took away from the roundtable?

A few things discussed (there were lots more)

  • attracting NEW customers in new ways
  • fishing in the same pond? Start connecting locally in other ways
  • asking for google reviews
  • local media is interested right now in you and your business
  • why it matters to
  • Whiteboard session (deeper dive) will be Feb 24th 12pm ET (event details will be posted tonight) into ways and WHY and the magic that can happen if we increase our average order value and how to apply that to your foot traffic
  • where to start when it all feels overwhelming
  • a lot more
Your Ideal Customer Workshop

Your Ideal Customer Workshop

Refreshing our thoughts on finding MORE of your ideal customers.

Learning to market to the right IDEAL customers, serving them the right products and at the right price that works for you and them, can help you increase your foot traffic.

Reminder: It’s not always the current customers that are your ideal customers. We may be repelling more of the ideal ones (the ones we wish we had more of) because we are serving and catering to the ones who are not.

How are you feeling about your ideal customers?

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