Show Notes:
It’s all about finding cool new revenue streams during these strange retail times.
Wendy and Malinda are friends who have been business partners since childhood. From event and wedding coordinators to furniture flipping in the early days, they are now melding the two passions together. Their individual strengths complement each other so beautifully and allow them to work together through the pivots and shifts they’ve had to make throughout the pandemic. It hasn’t always been easy, but they’ve still found amazing success.
Wendy and Malinda have found silver linings during these times, too. One of those is the creation of an EXPERIENCE bucket (a new revenue stream). They were able to take a group of customers and travel from Southern California to Roundtop, Texas to an antique market! Brilliant!
Learn how Wendy and Malinda turned themselves into true CEO’s of their business. Their focus on planning, community outreach, their creative ideas, and the confidence to follow through with those ideas have propelled their business forward! Be confident and clear with your brand!
“Live the life you’ve imagined.”
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A Quick Glance:
[1:26] Malinda and Wendy’s business journey
[4:09] Revenue streams and business structure
[10:18] Pandemic pivots and shifts
[14:12] Making CEO level decisions as partners
[16:27] The experience bucket
[19:50] How to plan like a CEO
[24:45] What’s next for The Attic?
[30:26] Confidence is key
[36:38] Closing remarks
About Wendy and Malinda:
The owners of The Attic, Wendy and Malinda, have been business partners since the ripe old age of 7. From lemonade stands and babysitting services in their childhood to special event planning in adulthood, these lifelong friends have always had an entrepreneurial spirit. At The Attic, you will find beautifully repurposed furniture in vintage, rustic, and farmhouse styles as well as a wide array of hand-crafted gifts, vintage treasures, and do-it-yourself supplies. You can also join us for a crafting workshop, furniture painting class, or picking trip! Wendy and Malinda are action takers, and have been members of Wendy’s Retailer’s Inner Circle and Wendy’s Level Up Mastermind for several years.
Website | Instagram | Facebook | Pinterest
Resources mentioned:
Level Up Mastermind
Retailer’s Inner Circle
Courses and Coaching
For more support from Wendy:
Retail Made Simple – Wendy’s on demand course for shop owners wanting more from their business
Retailer’s Inner Circle – Join Wendy inside the best retailer’s community
Wendy’s FREE Resources for shop owners
More ways to connect with Wendy