How to Wow and Delight Your Customers to Keep Them Coming Back | Episode 93

Show Notes:

Wowing and delighting your customer, what does that actually mean? This is a follow-up, promised episode that is packed full of ideas to help give your customers an amazing experience. It’s really all about making your customers feel seen and feel like a real part of our brand. So much so that they leave telling the world all about your shop! It’s all about building a community of regulars who love and sing our praises.

Try to think of ways to make things in your shop a little bit more interesting, fun, and different than everybody else. It’s not about discounts and sales. It’s about experiences and feelings. Creating and adding value add when customers come in. There are many ways we can do this beyond the obvious. Use the existing customer data and really create a circle of awesomeness where your customers love shopping with you, leave happy, share their experience, and tell their friends. The circle just keeps going round and round. It is a feel-good marketing strategy that works. So grab your pen and let’s go!


Listen on:  Apple PodcastsSpotify | Radio Republic | YouTube | PlayerFM | Stitcher | iHeartRadio



A Quick Glance:

[0:12] Intro

[7:45] Be interesting, fun, and a little bit different

[12:05] Value add

[17:37] The circle of awesomeness

[18:53] Dig into the data – know your customers

[25:43] Action step

[28:56] Closing remarks


Resources mentioned:

Episode 90 – 2022 Retail Trends: Customer’s Expectations and Experience
Foot Traffic Made Simple
Episode 69 – Becoming a Destination Shop
Retailer’s Inner Circle
Episode 6 – Promote Your Retail Products & Enthusiasm with Free Demos

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Hi there! I'm Wendy Batten, and I'm obsessed with helping independent shop owners like you achieve success.

With over 20 years of experience as a small business owner, I've owned several retail businesses along the way including a cafe, two retail shops, and a studio (and even a tae kwon do studio), learning first-hand the art of juggling all the balls.

I now dedicate my time to coaching hundred of retailers all around the world, sharing my expertise to help them organize their businesses and maximize profits, paychecks, and JOY in their day-to-day lives.

I created the support, programs, and community that I wish I'd had.

Whether you've been in business for years or are just starting out with your brick-and-mortar venture, you've come to the right place.

If you're serious about your business and ready to stop winging it, I'm here to inspire and guide you toward success.

I'm so happy you're here, and I can't wait to support you on your journey to thriving in the world of retail!



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