Closing the Sale in your Creative Store with Sales Maven Nikki Rausch | Episode 27

Sales Expert Nikki Rausch teaches authentic selling to creative retailers. With a background in neuro-linguistic programming and 25 years of experience selling, Nikki breaks down the process easy-to-implement techniques, tools, and tips for creatives who feel uneasy with the whole concept of “selling”

“When you have a customer in your store and you don’t invite them to take home whatever it is that they’re interested in, if you don’t ask for that sale, they may walk out of your store feeling unsatisfied …”

Nikki talks about the mistakes retailers make when selling plus:

1 crucial reason to invite the sale
Yes or No questions to ask every customer
How decision fatigue affects your customers
How to close sales on a FB Live with embedded commands
How to make it easy for customers to buy

This episode is filled with golden takeaways you can start doing right away in your store.

Connect with Nikki

About your host, Wendy Batten

In case we haven’t met yet, I’m Wendy, a small business coach and founder of the Retailer’s Inner Circle, where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business.

Through online classes, business coaching programs, speaking, and a top-ranked podcast, I’ve helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, The Retailer’s Inner Circle, has helped retailers around the world build their retail business skill sets and confidence.

I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers.

When I’m not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I’d love to invite you to check out one of my free resources for real retailers at https://wendybatten.com/free-resources/

For more support from Wendy

Retailer’s Inner Circle – Join Wendy inside the best retailer’s community

Free resources for shop owners

Hang out and connect with Wendy on IG

All of Wendy’s programs and services for shop owners can be found HERE.

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