Listen on: Apple Podcasts |Spotify | Radio Republic | YouTube | PlayerFM | Stitcher | iHeartRadio
Episode Summary:
In this week’s episode, I share four must-have ingredients that every creative retailer needs for a successful business in 2021. I also discuss some major shifts that we are seeing in the retail industry. One of the four-must have ingredients I talk about is being a CEO. Often retailers just want to own a business and forget everything that entails. Being the CEO of your creative business presents you with a lot of benefits. Other ingredients I shared are being money savvy, being streamlined, and being efficient. I also discuss how marketing and sales help creative retailers grow their businesses.
Have you joined My Inner Circle yet? This is a monthly group, a one-of-a-kind community for select retailers only. Click here to join the experience combining coaching, training, and community support led by me, Wendy Batten.
This week on the Creative Shop Talk Podcast:
- Four must-have ingredients for a successful business
- Retail industry trends
- Our customers
- How our businesses are affecting our lives
- Being money savvy
- Understanding your numbers
- Ideal customer avatar
- Five pillar marketing strategy
The Big Takeaway:
We are seeing retailers making more and more business decisions based on how they will affect their lives.
Our Favorite Quotes:
- “We need our customers to be our priority.” – Wendy Batten
- “We need to build our confidence.” – Wendy Batten
- “Understanding your numbers does not mean just looking at your bank balance.” – Wendy Batten
- “We don’t want to get to a point where we resent our business.” – Wendy Batten
- “Retailers that have a plan in place move forward.” – Wendy Batten
About your host, Wendy Batten
In case we haven’t met yet, I’m Wendy, a small business coach and founder of the Retailer’s Inner Circle, where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business.
Through online classes, business coaching programs, speaking, and a top-ranked podcast, I’ve helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, The Retailer’s Inner Circle, has helped retailers around the world build their retail business skill sets and confidence.
I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers.
When I’m not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I’d love to invite you to check out one of my free resources for real retailers at https://wendybatten.com/free-resources/
For more support from Wendy
Retailer’s Inner Circle – Join Wendy inside the best retailer’s community
Free resources for shop owners
Hang out and connect with Wendy on IG
All of Wendy’s programs and services for shop owners can be found HERE.
Subscribe & Review on iTunes
Are you subscribed to my podcast? If you’re not, I’d love you to consider it. Subscribing means you won’t miss an episode! Click here to subscribe to iTunes!
If you want to be more of a rockstar, I’d love it if you could leave a review over on iTunes as well. Those reviews help other retailers find my podcast and they are also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. So grateful for you! Thank you!
